The world's largest paint company will start a large-scale acquisition in the country

AkzoNobel, the world's largest coating company, announced that in view of the huge growth prospects of the Chinese home paint market, it will launch a larger-scale acquisition in China to occupy the distribution network and expand its brand influence. In the short term, Akzo Nobel will capture its market share. Super Nippon and Dulux.

According to statistics, China has a total of about 7,000 household paint companies with low industry concentration. The top 5 companies only account for 25% of the market share, and local companies mainly use local brands. In September last year, Akzo Nobel acquired Guangzhou Ted Coatings Co., which has more than 200 sales outlets in the southern region. By strengthening the sales network and using local brands as soon as possible to open up the market, Akzo Nobel looks forward to staying behind.

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